When traditional motivation just isn't enough...

Force of Habit makes it easy to stick to your habits by utilizing your inherent loss aversion.

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Use
psychology
to your
advantage

The fear of loss happens to be a far more powerful motivator than the anticipation of gain itself.

It’s the fundamental principle of loss aversion, and the idea behind Force of Habit. By having something tangible at stake, you become far more likely to be successful with your habits.

HOW IT WORKS

1

Create your habit

Enter a habit that you’ve been wanting to form, and choose how often to repeat it.

2

Set your stakes

Decide how much money to put on the line in order to get you motivated to do your habits. If you don’t complete a habit, you risk losing your money to a selected beneficiary.

3

Choose your beneficiary

Your beneficiary can be a charity, or for even greater motivation, an “anti-charity” that you wouldn’t particularly enjoy money going to.

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Testflight access will be given in a first come, first serve basis.
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